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        <description>On the Button is a series of podcasts talking to leading B2B marketing experts about their experience using video. The series features both client and agency side marketing professionals discussing their most successful video projects (and their failures!), as well as industry experts sharing the latest thinking and best practice. The episodes will cover video marketing and internal comms for both B2B organisations, so subscribe now to keep up-to-date with the techniques, strategies and approaches that will help you develop and improve your own video output.</description>
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        <itunes:subtitle>The latest thinking and techniques for B2B video marketing</itunes:subtitle>
        <itunes:summary>On the Button is a series of podcasts talking to leading B2B marketing experts about their experience using video. The series features both client and agency side marketing professionals discussing their most successful video projects (and their failures!), as well as industry experts sharing the latest thinking and best practice. The episodes will cover video marketing and internal comms for both B2B organisations, so subscribe now to keep up-to-date with the techniques, strategies and approaches that will help you develop and improve your own video output.</itunes:summary>
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            <title>AI Special, The evolving role of the video agency in a time of AI</title>
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            <description>&lt;p&gt;&lt;p&gt;In this special episode of the podcast, Simon Crofts discusses the evolving role of the video agency in a world of artificial intelligence (AI) with Steffen Christensen (Founder and CTO at TwentyThree). They explore the tools, benefits and risks associated with AI when conceiving creating, and distributing video content. &lt;strong&gt;NOTE: Any links included are not endorsed by Big Button and are purely examples.&amp;nbsp;&lt;/strong&gt;&lt;/p&gt;
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            <pubDate>Tue, 17 Dec 2024 15:49:10 GMT</pubDate>
            <itunes:summary>In this special episode of the podcast, Simon Crofts discusses the evolving role of the video agency in a world of artificial intelligence (AI) with Steffen Christensen (Founder and CTO at TwentyThree). They explore the tools, benefits and risks associated with AI when conceiving creating, and distributing video content. NOTE: Any links included are not endorsed by Big Button and are purely examples.
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            <itunes:subtitle>In this special episode of the podcast, Simon Crofts discusses the evolving role of the video agency in a world of artificial intelligence (AI) with Steffen Christensen (Founder and CTO at TwentyThree). They explore the tools, benefits and risks...</itunes:subtitle>
            <itunes:author>Big Button</itunes:author>
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            <category>Artificial Inteliigence</category>
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